And now a campaign on Facebook may get you the LBD you’ve always wanted — and one worth $500, so it’s going to be very, very tasty. Visit the new campaign on Facebook, hosted by Little Black Dress Vodka. Tell us the style of LBD you like, and enter the sweeps. Winners chosen in a [...]

Universal Pictures is using Friend2Friend’s Social Media Platform to easily allow fans to turn a plan to go to the movies into a social experience on Facebook. With the Universal Pictures ticketing app, fans can watch and share the movie trailer, find show times, invite friends, and buy tickets, all without leaving the Facebook wall. [...]

Friend2Friend Expands Social Media Marketing Platform Universal Pictures, New Belgium, Outside Magazine, and Backbone Media Adopt Sophisticated Friend2Friend Self-Serve, Social Engagement and Social Commerce Campaign Solutions Palo Alto, CA – February 21, 2012 – Friend2Friend, a social media technology and solutions company that works with more than one hundred global brands and media agencies, today [...]

Exciting event today! A live beer stream on Facebook, with New Belgium Brewing. New Belgium in the past has done ‘beer stream’ events at their fabulous Airstream parked outside the brewery in Fort Collins, Colorado. But today, for the first time, they hosted the beer tasting “virtually” on Facebook. The first ever live beer tasting [...]

Good to see an in-depth article in AdAge this week, about the work we’re doing for New Belgium Brewing and their agency Backbone Media. This series of campaigns have been both innovative and successful, with technology developed and hosted by Friend2Friend. Plus, in case you missed it, here’s a campaign video built to provide an [...]