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New sticker and frames photo morphing functionality added to SocialFusion Galleries on the Friend2Friend Platform

Published on August 15th, 2015 by Alice Lankester

Recently we added some very cool new features to our SocialFusion galleries — the ability to offer ‘frames’ and ‘stickers,’ with integrated photo morphing, into our self-serve offerings. Previously, this photo morphing, sticker and framing functionality was a custom feature. But now it’s available in a 100% self-serve setup. Once you have added frames and […]

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Hoka asks their fans ‘What kind of runner are you?’ in this personality quiz, powered by the Friend2Friend Platform

Published on August 3rd, 2015 by Alice Lankester
hokaprofilepic

The famously fabulous running shoe brand Hoka recently launched a ‘personality’ quiz, powered by the Friend2Friend Platform, quizzing visitors on what kind of runner they are — with results linking them directly to the right shoe choices for them. The quiz has got off to a fast start (excuse the pun), with thousands of their […]

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Outside Magazine uses the Friend2Friend Platform to build a photo ‘caption’ contest

Published on July 6th, 2015 by Alice Lankester
Create a Caption Contest with SocialFusion

Outside Magazine has used the Friend2Friend Platform to launch a “Caption” contest, in partnership with their advertising sponsor Thermacell. To build a quick caption contest like this is quite straightforward: Create a new SocialFusion application Set up the photo you wish to caption, with instructions, as the header; you can also put rules and other […]

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Cayman Islands asks their fans to share their ‘beach face’ for a chance to win

Published on June 23rd, 2015 by Alice Lankester

Cayman Islands just launched a new contest powered by the Friend2Friend Platform asking people in Dallas and Fort Worth to submit their ‘beach face’ for the chance to win weekly prizes and one grand prize of a round trip flight to Cayman. Users can submit their photo via the direct upload or using the hashtag […]

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Cannondale uses Friend2Friend’s self serve personality quiz to match fans with a member of their professional biking team

Published on May 21st, 2015 by Alice Lankester
Personality Quiz and Sweepstakes

Personality quizzes are a popular way to engage audiences. Audiences can get asked a quick series of questions, in exchange for matching with an answer and optionally entering into a promotion. The Friend2Friend Platform now lets you build one of these personality quizzes yourself – 100% self serve – and customize it with brand photos. […]

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Hashtag Photo Contest from Outside Magazine and Mountain Hardwear

Published on May 5th, 2015 by Alice Lankester
Hashtag Photo Contest

Outside Magazine just launched a hashtag photo contest, built on the Friend2Friend Platform. The contest asks fans to submit photos, or videos, for a chance to win gear. Those photos and videos can be submitted directly to the contest, or can be ‘picked up’ from anyone who submitted using the hashtag #ultimatebasecamp on Facebook, Twitter […]

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Breckenridge invites fans to submit content to win in an age-gated gallery for content sponsored by BudLight

Published on April 22nd, 2015 by Alice Lankester
Breckenridge Hashtag Campaign

Spring Break is, sadly, only a week long, but Breckenridge Ski Resort didn’t let it pass without asking their audiences to share photos, and stories, about how they like to celebrate this great American tradition. And in exchange for stories and photos, participants got to enter for a chance to win a trip to Breckenridge, […]

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How to use native ad content, and content marketing articles, in a social engagement app to generate leads

Published on April 21st, 2015 by Alice Lankester
f2f-blue-square

Some of our clients are regularly producing interesting articles and content to help generate interest in their products, services or destination. With the Friend2Friend Platform, it’s totally feasible to wrap that content into an embedded engagement experience, add a form, and use it to generate leads. Here’s an example below that took me about five […]

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