Build, manage, monitor and measure social engagement experiences
Mobile is quickly replacing the desktop as the primary means by which fans interact with friends on Facebook, and reports are revealing a parallel increase in brand-related activity in the social newsfeed. To that end, the Friend2Friend Platform offers a variety of social mobile solutions and products to allow brands to engage fans on mobile platforms.
All our self-serve promotional Apps and custom engagement Apps are optimized for mobile fans.
In addition to offering mobile engagement self-serve and custom experiences, Friend2Friend offers a self-serve mobile Showcase App that allows brands to package all their engagement campaigns into one dynamic, standalone mobile App without the need for any App developer expertise.
Your mobile Showcase App can include all your mobile-friendly marketing campaigns, wrapped in your own branding. You can promote your Showcase App through all your marketing channels, including email, web, QR code, printed materials, TV and more. It’s a simple, easy-to-navigate branded App that’s accessible to all your mobile fans, can be updated on-the-fly, and, best of all, doesn’t need a mobile App developer to build it!
Did you know that 6 out of 10 Facebook users access the site on their mobile phone? If you promote your App by simply copying and pasting the Facebook URL, all mobile access will fail!
The solution? Use the Friend2Friend “SmartLink” that we provide for all Apps managed by the Friend2Friend Platform. This is a unique, and customized, URL created automatically just for your App, along with a QR code image that you can also use to link to your App. You can find your personal Friend2Friend SmartLink and QR code.
You can also use the Platform to customize your SmartLink to choose a special image, title, and text to post about your engagement App.